There are lots of opinions about what makes a good Christmas gift. A gift company executive shares his in this article.

If your holiday shopping list is focused on all the latest trends, remember, the hottest items are not always the most cherished. Sometimes it’s the warmest gifts that are the most unforgettable.

“The holidays are times of nostalgia and remembrance, from stories of when we were children to the smell of cookies baking in the oven,” said Christopher Warnack, vice president of marketing and visual at Things Remembered, a leading personalized gift retailer. “Likewise, the gifts you give are not just objects to enjoy now; they should create a joyful memory that can be cherished for years.”

Warnack recommends personalizing gifts with a loved one’s name, a monogram, a shared memory, a thoughtful message or an inside joke. “Something that makes it just for them, and only from you,” he said.

For a seasonal gift to mark the passing years, consider a personalized ornament or snow globe. Your gift recipient can look back on the ornaments received each year and be reminded of those holiday memories.

Above all, remember to take into consideration the style, hobbies and favorite colors of your gift recipient. You can customize a gift for anyone on your list.

Scarves or jewelry personalized just for her can be enjoyed for years, and with her monogram, become a real statement piece. For him, consider mugs, apparel and other gear that commemorates his favorite sports team, and are sure to become part of his game-day traditions and celebrations. Personalized toys, stuffed animals and other snuggly gifts are great for kids.

Seek out gifts at retailers that specialize in customized items, such as Things Remembered, which can create one-of-a-kind gifts in an about an hour (and a little longer for embroidery and other specialized techniques). For more unforgettable gift inspiration, log onto ThingsRemembered.com.

“Everyone remembers the best gift they ever received,” Warnack said.

Make someone’s season by giving gifts that create new and happy memories with the people you care about the most.

STATEPOINT

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